Gaya APA

KIM, W. Chan, Renee Mauborgne. (2015). Blue ocean strategy : how to create uncontested market space and make the competition irrelevant . Boston, Massachusetts: Harvard Business School Press.

Gaya Chicago

KIM, W. Chan, Renee Mauborgne. Blue ocean strategy : how to create uncontested market space and make the competition irrelevant. Boston, Massachusetts: Harvard Business School Press, 2015. Text.

Gaya MLA

KIM, W. Chan, Renee Mauborgne. Blue ocean strategy : how to create uncontested market space and make the competition irrelevant. Boston, Massachusetts: Harvard Business School Press, 2015. Text.

Gaya Turabian

KIM, W. Chan, Renee Mauborgne. Blue ocean strategy : how to create uncontested market space and make the competition irrelevant. Boston, Massachusetts: Harvard Business School Press, 2015. Print.