Gaya APA

TROUT, Jack, Steve Rivkin. (1996). The new positioning : the latest on the world's #1 business strategy . New York: McGraw-Hill.

Gaya Chicago

TROUT, Jack, Steve Rivkin. The new positioning : the latest on the world's #1 business strategy. New York: McGraw-Hill, 1996. Text.

Gaya MLA

TROUT, Jack, Steve Rivkin. The new positioning : the latest on the world's #1 business strategy. New York: McGraw-Hill, 1996. Text.

Gaya Turabian

TROUT, Jack, Steve Rivkin. The new positioning : the latest on the world's #1 business strategy. New York: McGraw-Hill, 1996. Print.