Gaya APA

BEDBURY, Scott, Stephen Fenichell. (2001). A new brand world : 8 principles for achieving brand leadership in the 21st century . New York: The Viking Press.

Gaya Chicago

BEDBURY, Scott, Stephen Fenichell. A new brand world : 8 principles for achieving brand leadership in the 21st century. New York: The Viking Press, 2001. Text.

Gaya MLA

BEDBURY, Scott, Stephen Fenichell. A new brand world : 8 principles for achieving brand leadership in the 21st century. New York: The Viking Press, 2001. Text.

Gaya Turabian

BEDBURY, Scott, Stephen Fenichell. A new brand world : 8 principles for achieving brand leadership in the 21st century. New York: The Viking Press, 2001. Print.