Gaya APA
McKENNA, Regis. (1991).
Relationship marketing : successful strategies for the age of the customer .
Reading:
Addison-Wesley Publishing Company.
Gaya Chicago
McKENNA, Regis.
Relationship marketing : successful strategies for the age of the customer.
Reading:
Addison-Wesley Publishing Company,
1991.
Text.
Gaya MLA
McKENNA, Regis.
Relationship marketing : successful strategies for the age of the customer.
Reading:
Addison-Wesley Publishing Company,
1991.
Text.
Gaya Turabian
McKENNA, Regis.
Relationship marketing : successful strategies for the age of the customer.
Reading:
Addison-Wesley Publishing Company,
1991.
Print.