Gaya APA

KERIN, Roger A., Robert A. Peterson. (1990). Strategic marketing problems : cases and comments (5th. ed.). Boston: Allyn And Bacon.

Gaya Chicago

KERIN, Roger A., Robert A. Peterson. Strategic marketing problems : cases and comments. 5th. ed. Boston: Allyn And Bacon, 1990. Text.

Gaya MLA

KERIN, Roger A., Robert A. Peterson. Strategic marketing problems : cases and comments. 5th. ed. Boston: Allyn And Bacon, 1990. Text.

Gaya Turabian

KERIN, Roger A., Robert A. Peterson. Strategic marketing problems : cases and comments. 5th. ed. Boston: Allyn And Bacon, 1990. Print.