Gaya APA

ARMSTRONG, Derek Lee, Kam Wai Yu. (1996). The persona principle: how to succeed in business with image-marketing . New York: Simon & Schuster.

Gaya Chicago

ARMSTRONG, Derek Lee, Kam Wai Yu. The persona principle: how to succeed in business with image-marketing. New York: Simon & Schuster, 1996. Text.

Gaya MLA

ARMSTRONG, Derek Lee, Kam Wai Yu. The persona principle: how to succeed in business with image-marketing. New York: Simon & Schuster, 1996. Text.

Gaya Turabian

ARMSTRONG, Derek Lee, Kam Wai Yu. The persona principle: how to succeed in business with image-marketing. New York: Simon & Schuster, 1996. Print.