Gaya APA

Terence A. Shimp, M. Wayne Delozier. (1986). Promotion Management and Marketing Communications . USA: The Dryden Press.

Gaya Chicago

Terence A. Shimp, M. Wayne Delozier. Promotion Management and Marketing Communications. USA: The Dryden Press, 1986. Text.

Gaya MLA

Terence A. Shimp, M. Wayne Delozier. Promotion Management and Marketing Communications. USA: The Dryden Press, 1986. Text.

Gaya Turabian

Terence A. Shimp, M. Wayne Delozier. Promotion Management and Marketing Communications. USA: The Dryden Press, 1986. Print.