Gaya APA
De CHERNATONY, Leslie, Malcolm H.B. McDonald. (1992).
Creating powerful brands : the strategic route to success in consumer, industrial, and service markets .
Oxford:
Butterworth-Heinemann.
Gaya Chicago
De CHERNATONY, Leslie, Malcolm H.B. McDonald.
Creating powerful brands : the strategic route to success in consumer, industrial, and service markets.
Oxford:
Butterworth-Heinemann,
1992.
Textbook.
Gaya MLA
De CHERNATONY, Leslie, Malcolm H.B. McDonald.
Creating powerful brands : the strategic route to success in consumer, industrial, and service markets.
Oxford:
Butterworth-Heinemann,
1992.
Textbook.
Gaya Turabian
De CHERNATONY, Leslie, Malcolm H.B. McDonald.
Creating powerful brands : the strategic route to success in consumer, industrial, and service markets.
Oxford:
Butterworth-Heinemann,
1992.
Textbook.